Sales Territory Optimization
Well-designed territories give every sales representative a fair share of the work and keep each territory in one coherent area. The 360Market territory planner builds territories from your outlets' locations, workload and districts.
How territories are designed
- Territories are kept geographically compact, so a route does not interleave with its neighbours.
- Workload and customer count are balanced across territories, using each outlet's visit frequency and service time.
- Districts are kept within one territory where that is practical, and major roads act as natural boundaries when road data is available.
Review and adjust
- Every territory is shown on an interactive map with its own colour.
- Customers can be moved between territories manually when local knowledge requires it.
- Territory and route assignments can be exported for use in your own systems.
See it with your own market
Book a demo tailored to your markets and industry, or request access to the 360Market portal.
Related services
Route-to-Market Optimization and FMCG Route Planning
Plan sales routes, route capacity and journey plans from your customer locations, visit frequencies and service times — built for FMCG distribution in the Middle East.
Learn more →Retail Mapping and Outlet Coverage Maps
See your market on interactive maps: geocoded retail outlets, outlet density and whitespace opportunities by city, area, channel and classification.
Learn more →FMCG Market Data and Retail Outlet Databases
Verified, geocoded outlet databases for FMCG teams — supermarkets, convenience stores, bakeries and more in Jordan and across the Middle East, exportable to Excel or CSV.
Learn more →